Tencent loses $50 billion in market value as China targets in-game spending

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4 Min Read


Hong Kong
CNN
 — 

Shares of a number of Chinese language tech giants tanked in Hong Kong on Friday, wiping billions off their collective worth, after Beijing unveiled a brand new set of rules to limit on-line spending within the gaming business as a part of its wider crackdown.

Tencent, one of many greatest gaming corporations on the planet, plummeted 12.4% on Friday in Hong Kong. It was the inventory’s worst day since October 2008, throughout the depths of the worldwide monetary disaster.

The drop wiped 367 billion Hong Kong {dollars} ($47 billion) off Tencent’s market worth, in line with CNN calculation based mostly on the inventory market statistics.

NetEase, one other gaming big, dived 25% in Hong Kong afternoon commerce, marking its greatest each day loss because it first listed there in June 2020.

That plunge wiped 128 billion Hong Kong {dollars} ($16.4 billion) in worth.

Bilibili, one in all China’s greatest video-sharing platforms, plunged 9.7%. Kuaishou, operator of China’s second-largest short-video app, fell 7.2%. Each corporations have companies in on-line gaming.

NetEase, another gaming giant, dived 20% in Hong Kong afternoon trade.

On-line video games will probably be required to set spending limits, whereas in-game measures that might induce excessive spending — comparable to each day login rewards — will probably be banned, in line with the draft guidelines issued by the Nationwide Press and Publication Administration on Friday.

The proposed draft additionally stipulated that in-game measures that might result in buying and selling of digital items at a excessive worth — comparable to auctions — will probably be prohibited, including that giant tricks to gamers who livestream their video games may also be banned.

Video games ought to solely provide actual identify registration to gamers, and sport publishers ought to retailer knowledge domestically, in line with the draft rule.

In-game purchases have change into ubiquitous and extremely profitable throughout the gaming sector, significantly for cellular video games which are sometimes launched to shoppers without spending a dime.

The transfer comes as China intensifies its crackdown on its huge on-line gaming business, as Beijing seeks to reverse what it sees as a rising pattern of gaming dependancy amongst younger folks.

In August 2021, China barred on-line players underneath the age of 18 from enjoying on weekdays and restricted their play to simply three hours most weekends.

That was a part of Beijing’s sweeping clampdown concentrating on what it sees as overly highly effective corporations, particularly in Large Tech. The regulatory onslaught, which began in late 2020, has shed greater than $1 trillion in market worth from the Chinese language corporations worldwide and despatched chills by way of the broader financial system.

However as China’s financial outlook deteriorates, Beijing has shown signs of easing the crackdown, often speaking up tech corporations’ function within the financial system.

Earlier than Friday’s dump, Tencent had rebounded 64% from its historic low on October 28, 2022.

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