Popular YouTuber MrBeast strikes Amazon deal for competition reality show

nexninja
4 Min Read


New York
CNN
 — 

MrBeast, the favored video creator recognized for giant philanthropic gestures and excessive stunts, is making the leap from YouTube to Amazon Prime with a brand new actuality competitors present, Amazon introduced Monday in a information launch.

The present, known as “Beast Video games,” can be launched on Prime Video and have “over 1,000 contestants, $5,000,000 prize, and plenty of different world information,” the creator, whose actual identify is Jimmy Donaldson, stated Monday in a submit of X, previously often called Twitter. It will likely be “the biggest recreation present in historical past” with probably the most contestants and the most important money prize, he stated in a podcast interview with “The Colin and Samir Present.”

Netflix previously claimed both records for its “Squid Recreation: The Problem” actuality competitors collection primarily based on the massively standard dystopian present by the identical identify. The present, which was launched in November, featured 456 contributors vying for a money prize of $4.56 million.

Donaldson stated that his determination to host his present on Amazon stemmed partially as a result of different platforms wouldn’t give him the identical degree of inventive management. He’s set to each host and government produce the present, in response to Amazon.

“MrBeast has captured the eye and creativeness of followers of all ages, from all walks of life, and everywhere in the world,” Jennifer Salke, head of Amazon MGM Studios, stated in an announcement. “We’re excited to work with Jimmy and his proficient staff to carry his sensible, excessive manufacturing, and stakes-raising ideas to Beast Video games for our world prospects to expertise.”

Whereas the present will characteristic upwards of six hours of content material, Donaldson desires to carry a way of YouTube-like authenticity to the non-scripted present.

“It should look nothing like a traditional game-show. It should have the Beast really feel however simply make it extra high-budget,” he stated within the interview.

MrBeast is among the hottest YouTube channels on the platform, with 245 million subscribers. In recent times, every of his movies simply surpasses 100 million views, and at occasions has pushed half a billion. Along with his stunt movies, Donaldson has garnered consideration for his distinctive method of philanthropy: in a single video, known as “1,000 blind people see for the first time,” he pays for sufferers’ cataract surgical procedure. Because the sufferers emerge from cataract eye surgical procedure, some in tears, he arms a few of them a suitcase crammed with money.

“Right here’s $10,000 to make your day higher,” he tells one lady.

In recent times, Donaldson has expanded into ventures past content material creation and philanthropy. In November 2020, he opened his first burger restaurant, MrBeast Burger, close to his hometown of Greenville, North Carolina. Since then, the chain has expanded to almost each US state and several other Canadian provinces.

Donaldson informed Time Journal in February that he brings in about $600 million to $700 million yearly, however reinvests this earnings into creating his high-budget movies.

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